Food & Online Marketing Blog: BettyHakes.com » web analytics http://bettyhakes.com Food & Online Marketing Blog Sat, 24 Jul 2010 13:39:54 +0000 en hourly 1 http://wordpress.org/?v=3.0 What are you doing with all that data? http://bettyhakes.com/2010/01/what-are-you-doing-with-all-that-data/ http://bettyhakes.com/2010/01/what-are-you-doing-with-all-that-data/#comments Wed, 06 Jan 2010 12:43:57 +0000 Betty http://bettyhakes.com/?p=193 As marketers we love to plan and create campaigns that drive action and make a difference for our customers.

But how do you we know what’s making a difference? We must monitor and measure the data.

Web Analytics Wednesday’s Cincinnati chapter is holding its next meeting today, January 6th at BlackFin in downtown Cincinnati.

Join me in attending as we listen to Greg Smith, assistant professor of the MIS department of the Williams College of Business at Xavier University. He will be presenting his thoughts on the role and impact of web analytics on business intelligence practices and thinking.

Additional details can be found at: Web Analytics Wednesday meeting website.

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